Privacy Policy
Privacy Policy
Introduction
Thank you for choosing New Breeze Cleaning Services. We are committed to protecting the privacy and security of your personal information. Personal information is any information about you which can be used to identify you.
This Privacy Policy outlines how we collect, use, protect, and share information about you through our interactions with you and through our website, www.newbreeze.ca, and all associated services.
This policy is designed to help you understand:
What information we collect
How we use that information
The choices we offer, including how to access and update information
Our practices regarding the sharing and protection of your personal information
By using our services, you agree to the collection and use of information in accordance with this policy. Please read it carefully to get a clear understanding of how we handle your personally identifiable information.
In the event our site contains links to third-party sites and services, please be aware that those sites and services have their own privacy policies. After following a link to any third-party content, you should read their posted privacy policy information about how they collect and use personal information. This Privacy Policy does not apply to any of your activities after you leave our site.
Changes to Our Privacy Policy
We may update this policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We encourage you to review this policy periodically to stay informed about how we are protecting the information we collect. If we make significant changes, we will notify you by revising the date at the top of this policy and, in some cases, we may provide you with more prominent notice (such as adding a statement to our homepage or sending you a notification directly).
This policy is effective as of January 27, 2025
Last updated: January 28, 2025
Information We Collect
We collect several types of information to provide and improve our services to you. Here are the main categories of personal information we gather:
Personal Identification Information: We collect personal information that you provide when using our services. This includes your name, mailing address, email address, and telephone number. This information is collected through our website's 'Contact' and 'Book Now' forms, as well as during communications with our customer service via email or phone.
Booking Details: When you book a cleaning service with us, we collect details related to the service, such as the date, time, and specifics of the cleaning services requested.
Payment Information: For the completion of bookings, we collect payment information to process transactions. Note that while payment details are processed through our third-party payment processor, Stripe, we do not store these credit card details directly on our servers.
Technical Data: We collect information from your browser or mobile device when you visit our site. This includes your IP address, device type, browser type, and other information about your system and connection.
Cookies and Usage Data: Our website uses cookies and similar tracking technologies to manage our site's functionality and to provide you with a tailored browsing experience. Here's how we categorize and utilize cookies:
Necessary Cookies: These cookies are essential for the core functions of the website and are automatically enabled when you use the site. They help facilitate your access to our services and remember your preferences and choices, such as language preferences or customized settings.
Performance and Analytics Cookies: These cookies help us understand how visitors interact with our website by providing information about the areas visited, the time spent on the site, and any issues encountered, such as error messages. This data is crucial for improving the performance of our site and enhancing your user experience. These cookies do not collect information that identifies a visitor, as all information these cookies collect is aggregated and therefore anonymous.
Advertising Cookies: Advertising cookies are used by us and our marketing partners to gather data about your activities on our site and other sites to provide you targeted advertising. They remember that you have visited a website and this information is shared with other organizations such as advertisers.
Managing Your Cookie Preferences: You have the ability to accept or decline cookies by modifying the settings in your browser. However, disabling certain types of cookies may impact your experience on our site and the services we are able to offer. You can manage your cookie settings directly through our 'Manage Cookies' pop-up that appears when you first visit our website, allowing you to choose which categories of cookies you accept while using our services.
Use of Data
We use the personal information we collect for several purposes that are aimed at providing and improving our service to you, ensuring a seamless user experience, and complying with our legal obligations:
1. Service Delivery
Booking and Managing Services: We use your personal information to confirm your bookings, manage your requested services, and make adjustments as necessary. This ensures that the services we provide are tailored to your needs and preferences.
Customer Support: Your information helps us to respond effectively to your service inquiries, support needs, and provide personalized assistance. Whether you have a question about a booking or need after-service support, your information enables us to provide a responsive and tailored service.
2. Communication
Updates and Notifications: We use your contact details to send important updates about our services, including changes to our policies, service availability, or security updates. This ensures that you are well-informed about aspects that may affect your use of our services.
Customer Feedback: We may contact you to solicit feedback on your service experience, which helps us to identify areas for improvement and ensure that the quality of our service meets your expectations.
3. Marketing and Promotions
Direct Marketing: With your consent, we use your information to send promotional messages and newsletters, informing you about new service offerings, special discounts, or tips on property maintenance. These communications are designed to add value to your experience with New Breeze.
Targeted Advertising: We use information collected from cookies and similar technologies to display personalized advertising to you on other platforms, based on your browsing behaviours and preferences.
4. Website and Service Improvement
Analytics and Performance Monitoring: We utilize data like how you use our website, the services you view, and the feedback you provide to understand how our services are used and how they can be improved. This includes using third-party analytics tools such as Google Analytics.
Security Enhancements: We analyze the data we collect to evaluate and improve our security measures, enhance the integrity of our services, and protect against, detect, and prevent fraudulent transactions and other illegal activities.
5. Legal and Regulatory Compliance
Compliance Obligations: We may use your information to comply with applicable laws, regulations, and legal processes, or to respond to requests from public and government authorities, which might include authorities outside your country of residence.
By using your information in these ways, we aim to enhance the efficiency and quality of the services we provide to you, ensure our website is user-friendly and secure, and comply with our legal obligations.
Sharing of Your Information
At New Breeze Cleaning Services, we value your privacy and are committed to maintaining the confidentiality of your personal information. Here are the circumstances under which we may share your data with third parties:
1. Third-Party Service Providers
Booking and Client Management: We use Booking Koala to manage bookings and client interactions. Booking Koala accesses personal identification information such as names, email addresses, and phone numbers, as well as booking details.
Payment Processing: Stripe handles all payment transactions. While we do not store credit card details directly, Stripe processes payments on our behalf, ensuring secure and efficient transactions.
Website Analytics: Google Analytics helps us analyze how visitors use our site, tracking visitor behaviour and device/location information to improve our service and user experience.
2. Marketing Tools
Ad Tracking and Conversion: We employ Facebook Pixel and TikTok Pixel to monitor the effectiveness of our advertising campaigns. These tools track user interactions with ads and measure conversion data to tailor and improve our marketing strategies.
3. Compliance with Laws and Law Enforcement Requests
Legal Compliance: We may disclose your information as required by law, such as to comply with a subpoena, or similar legal process when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.
4. Business Transfers
Mergers and Acquisitions: If New Breeze is involved in a merger, acquisition, or sale of all or a portion of its assets, your personal information may be transferred as part of that transaction. We will notify you via email and/or a prominent notice on our website of any change in ownership or uses of your personal information, as well as any choices you may have regarding your personal information.
Data Protection
Contracts and Security Measures: All third-party partners are required to maintain the confidentiality of the information we provide to them and are prohibited from using your personal data for any other purpose than to carry out the services they are performing for New Breeze. We ensure via contracts that these partners adhere to strict data protection and security protocols comparable to our own.
Commitment to Privacy
Selectivity and Transparency: We share your information only with partners who uphold and are committed to upholding high standards of data privacy. We regularly evaluate our partnerships to ensure these standards are maintained.
Data Security
We implement a variety of security measures to ensure the protection of your data against unauthorized access, alteration, disclosure, or destruction. Here are the key aspects of our data security practices:
1. Security Measures
Encryption: We use industry-standard encryption technologies when transferring and receiving consumer data exchanged with our site to protect your personal information.
Secure Servers: Your personal information is stored on secure servers that are protected against unauthorized access through advanced firewall and security software.
Payment Security: We use Stripe, a leading payment gateway provider certified as PCI DSS Level 1 compliant, the highest level of security certification for payment processing. This ensures that your payment data is handled with the utmost security.
2. Internal Protocols
Access Control: Access to your personal information is restricted to employees and contractors who need to know that information in order to operate, develop, or improve our services. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination and criminal prosecution, if they fail to meet these obligations.
Regular Audits: We conduct regular security audits and checks to ensure that our security measures remain effective and up-to-date.
3. Incident Response Plan
Proactive Monitoring: We monitor our systems for any unusual activity and have protocols in place to respond to potential security breaches. If any such event occurs, we have an incident response plan that includes immediate investigation and remediation.
Notification Procedures: In the case of a data breach, we are committed to notifying affected individuals promptly, in accordance with applicable laws and regulations.
4. Training and Awareness
Employee Training: We provide training to our employees on the importance of data security and the protection of sensitive information. This training is conducted on a regular basis to ensure all team members are aware of and follow our security protocols and privacy standards.
Commitment to Continuous Improvement
Evolving Technologies: We continually assess new technologies for protecting information and upgrade our systems when appropriate. This proactive approach helps safeguard your information against new threats as they arise.
User Collaboration
Secure Practices: We encourage our users to contribute to the security of their information by using strong passwords, keeping their software up-to-date, and being vigilant against phishing and other types of social engineering attacks.
Your Rights and Choices
We are committed to ensuring you have full control over your personal information. Below are the rights you have regarding the personal data we collect and how you can exercise these rights:
1. Access and Portability
Right to Access: You have the right to access the personal information we hold about you at any time. This includes receiving information about the specific pieces of data we have collected, the categories of sources from which the data was collected, the business or commercial purpose for the data collection, and the categories of third parties with whom we share your data.
Data Portability: You can also request a copy of your personal information in a structured, commonly used, and machine-readable format and have the right to transmit that data to another controller without hindrance from us.
2. Correction and Update
Right to Correct: If you believe that any information we hold about you is incorrect or incomplete, you have the right to request that we correct or update your information as soon as possible.
3. Deletion
Right to Deletion: You can request that we delete or remove your personal information when there is no good reason for us to continue processing it. You also have the right to ask us to delete or remove your personal information where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully, or where we are required to erase your personal data to comply with local law.
4. Objection and Restriction of Processing
Right to Object: You have the right to object to the processing of your personal data if we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground. You also have the right to object where we are processing your personal information for direct marketing purposes.
Restriction of Processing: You have the right to request the restriction of processing of your personal data. This enables you to ask us to suspend the processing of personal information about you, for example if you want us to establish its accuracy or the reason for processing it.
5. Withdrawal of Consent
Consent Withdrawal: Where the processing of your personal data is based on your consent, you have the right to withdraw that consent at any time. Withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal.
6. Response to Requests
Timely Response: We respond to all legitimate requests within one month. Occasionally it may take us longer if your request is particularly complex or you have made several requests. In this case, we will notify you and keep you updated.
Notification of Rights
Awareness and Assistance: We provide information about these rights within our Privacy Policy and offer assistance for exercising these rights through designated contact points.
Data Retention
We only retain personal information for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. Here is how we manage the retention of your data:
1. Retention Periods
Client Information: Personal data related to booking and managing cleaning services, such as names, contact details, and transaction records, is retained for the duration of the client relationship plus a standard period of seven years to comply with tax and accounting requirements in Alberta.
Inquiries and Communications: Information collected from inquiries or communications with potential clients who do not book our services is typically retained for one year to allow for follow-up communications and then securely deleted unless further retention is necessary for dispute resolution or legal compliance.
Marketing Information: Data used for marketing purposes, such as email addresses for newsletters, is kept until you opt out of receiving these communications. You can unsubscribe at any time, and we will promptly remove your data from our marketing lists.
2. Criteria for Determining Retention Periods
Legal Compliance: We retain certain personal information as required by law, such as records related to contractual agreements and financial transactions, for the periods stipulated by applicable legislation.
Purpose of Data Collection: We review the purpose for which data has been collected to determine the appropriate retention period. For instance, data collected for a one-time marketing campaign will be deleted after the conclusion of the campaign unless consent is given for future marketing.
User Consent: Where data processing is based on your consent, such as for specific marketing preferences, we will retain the personal data until you withdraw your consent.
3. Deletion of Data
Secure Deletion: When the retention period expires or when a request for data deletion is approved, the data is securely disposed of or anonymized so that it cannot be reconstructed or read.
Review of Retention Practices: We regularly review our data retention practices to ensure they comply with applicable laws and are in line with industry best practices.
4. Exceptional Circumstances
Legal Holds: In cases where legal proceedings are likely or ongoing, we may retain data beyond the standard retention periods as required by law. This data will be held securely and only accessed as necessary for legal processes.
International Data Transfers
Your personal information may be processed outside of Canada, including in countries that may not offer the same level of data protection as your jurisdiction. Here's how we manage international data transfers to ensure your data remains protected:
1. Transfer Mechanisms
Third-Party Services: We use various third-party services, such as Booking Koala, Google Analytics, and Stripe, which are based in the United States. These services are engaged under strict data handling and privacy agreements that conform to international data protection laws.
Standard Contractual Clauses: For all data transfers outside of Canada, we employ standard contractual clauses approved by the European Commission or similar legal frameworks that ensure adequate data protection measures are in place.
2. Safeguarding Measures
Data Protection Agreements: We ensure that all our third-party service providers enter into data protection agreements that require them to provide a level of security and data protection that is at least as protective as those set out in Canadian privacy laws.
Encryption and Security: Personal data transferred internationally is protected using strong encryption protocols during transit and at rest, minimizing the risk of unauthorized access or data breaches.
3. Compliance with Local Laws
Regulatory Review: We regularly review the data protection practices of our third-party providers and the legal requirements in any country to which we transfer personal data, to ensure ongoing compliance with applicable privacy laws and regulations.
Data Subject Rights: Regardless of where your data is processed, we ensure that you can exercise your rights to access, correct, or request deletion of your personal data.
4. Transparency
Privacy Policy Updates: We provide clear information about the circumstances under which your data may be transferred internationally in our Privacy Policy. This transparency helps you understand the potential risks and protections in place.
5. User Consent
Informed Consent: We obtain your explicit consent for international transfers of your personal data when required, particularly when transferring data to countries without adequacy decisions from the Canadian government.
Complaints and Contact Information
Here's how you can get in touch with us and what to do if you have any concerns or complaints:
1. Contacting Us
Direct Communication: If you have any questions, concerns, or feedback regarding our data handling practices or your personal information, please do not hesitate to contact us. Our dedicated team is here to assist you:
Email: info@newbreeze.ca
Phone: 587-732-5858
Online Contact Form: Available on our website at www.newbreeze.ca/contact.
2. Filing a Complaint
Procedure: If you believe that your privacy rights have been violated or that your personal data has not been handled in accordance with our privacy policy or applicable data protection laws, you are encouraged to contact our Privacy Officer directly via the contact details provided above.
Acknowledgment of Receipt: We will acknowledge receipt of your complaint within 48 hours and provide you with information about who is handling your case along with the expected time frames for a resolution.
3. Investigation and Response
Thorough Investigation: Our Privacy Officer will investigate your complaint thoroughly and impartially. We aim to resolve all complaints within 30 days of receipt. If this timeline needs to be extended, we will inform you of the reason and expected resolution date.
Resolution: We will contact you directly to discuss the outcome of the investigation and any actions that have been taken or will be taken. If you are not satisfied with the resolution, you may escalate your complaint further within our organization or to a data protection authority.
4. Regulatory Authorities
External Remedies: If you feel that your complaint has not been adequately resolved by us, you have the right to file a complaint with the Office of the Information and Privacy Commissioner of Alberta or your local data protection authority.
5. Continuous Improvement
Feedback: We value your feedback and use it to improve our privacy practices. We are committed to learning from any complaints and making necessary adjustments to our policies and practices.